Book Description:

Advances in Digital Marketing in the Era of Artificial Intelligence by Moez Ltifi is a comprehensive resource that delves into the transformative impact of artificial intelligence (AI) on digital marketing strategies and practices. This edition emphasizes the integration of AI technologies in marketing, highlighting their role in enhancing customer engagement, personalization, and predictive analytics.

This book fosters a deeper understanding of various AI applications in digital marketing, including machine learning algorithms, natural language processing, and data-driven decision-making. It is an invaluable resource for marketing professionals, business leaders, and researchers seeking to enhance their knowledge in the intersection of AI and digital marketing.

This high-quality PDF eBook is available in interactive PDF format, making it an invaluable asset for those aiming to excel in AI-driven marketing strategies. Purchase this eBook and save up to 80% at Ebookworm.

Advances in Digital Marketing in the Era of Artificial Intelligence

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Authors: Moez Ltifi
Publisher: CRC Press
Format: Interactive PDF
Pages: 328
Print ISBN: 1032585110, 978-1032585116
eTextbook ISBN: 9781003450443
Edition: 1st
Year: 2024
Category: Business & Economics / E-Commerce / Digital Marketing

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