Strategic Management of Technological Innovation, 6th Edition by Melissa A. Schilling is a cornerstone resource for students and professionals aiming to master the principles of managing innovation within a rapidly evolving technological landscape. This edition dives deep into frameworks and strategies for fostering innovation, managing technological advancements, and aligning these with organizational goals. Topics include innovation processes, business strategies, and methods to leverage technology for competitive advantage.
This ebook provides essential knowledge for business leaders, managers, and students specializing in innovation, strategic management, or technology-focused industries. The book is filled with case studies and real-world applications, making it practical and insightful for readers aiming to translate theory into actionable strategies.
About the Author
Melissa A. Schilling is a renowned professor of management and innovation at the NYU Stern School of Business. She is an expert in technological innovation and strategic management, contributing valuable insights through her academic research and publications.
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Strategic Management of Technological Innovation 6th Edition
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- Author: Melissa A. Schilling
- Publisher: McGraw-Hill Education
- Format: PDF
- Edition: 6th
- ISBN-10: 1260087956
- ISBN-13: 9781260087956
- Publication Year: 2020